IVRS an ideal solution for hospitals

Interactive Voice Response System (IVRS) can be applied in every business field. How so ever, the usage of IVRS in hospitals has shot up only over the past few years. This is one of the major reasons why IVR Solutions are being used in various hospitals to reduce the waiting time of their callers.

An Interactive Voice Response System allows callers to obtain data with ease. Hospitals can utilize this system to allow their callers to receive free access to their test results. All the information can be easily handled by an IVRS whilst preserving the privacy of the caller simultaneously. This way the user can be assured of avoiding an awkward position that he/she may have to face due to a leakage of sensitive information or test results.

One exceptional function of IVRS is an ability to allow external callers to page the staff present in the hospitals and transfer the inbound calls to the paged person as well.

A sophisticated IVRS application can be used in hospitals for inventory and logistic management, patient enrollment, administration and to collect data. In fact, it has been proven that IVRS controls damages and wastes due to the careless errors made by humans and their poor management up to 30%.

An IVR System adds value to the direct cut in cost and thus helps hospitals utilize their resources well. That is why a number of hospitals are getting attracted towards implementing the IVRS application in their facility.

Hope you enjoyed reading as much as i did writing... Cheers :))

Creating Websites..an easy task

Here's how you can make your MARK & increase your web presence...
Whether you are a single person enterprise or a huge multinational..you know you are lacking something until you make a mark for your organization and your products/services in the market. That is why, what you need to do is to make a solid international web presence for your self. Only a well structured website would help you do the same.

Creating a webportal or site that contains all the essential information as well as positive aspects of your products and services would help you attain the right kind of traffic and clients for your organization. A website that incorporates webpages that exude the actual flavor , your vision and the objective behind launching a product would assist you in gaining the attention of your customers.

However, simply introducing a static website with a few pages won't help you get a good ranking in search engine optimization. What search engines like Google and Yahoo look for are sites that are optimized on a regular basis, have a number of pages, good information and a well made structure. Having all these features would help you gain a top ranking in the first few pages of these reputed search engines.

Taglines for better product identification!!

Taglines of a brochure, catalog or website is what makes a direct impact on the branding of any product or service more than anything else. As a matter of fact, customers relate relatively well to the baselines and taglines of anything more easily than they do to the product itself.

Creating taglines that become an intrinsic part of your brand image would help your customers identify with your company and products better. Taglines would also help you build a brand name for your business. Introducing a smashing punch line that delivers your message with full force to your customers is the only thing that can help you turn your prospective leads into potential clients.

Why Tagline Creation:

• Taglines that would catch the eye of customer’s as soon as they see them would retain the image of your products and services in their memory when they actually go out for a purchase.
• Taglines that are different from the clichéd ones, would guarantee that every tagline created by copywriters for each of respective products would be unique and never heard of before. This would help customers identify them better and thus relate them easily with your company.

In this world of competition a baseline for your products is what would add to your brand value and make your business soar the heights of success within no time.

Hope the info was useful for you... Chiao :)

E-Commerce Website Designing

E-Commerce Websites like E-Bay and Amazon have truly shown that shopping on the net is far more easier and feasible for customers. This is one of the major reasons why a number of corporates have begun selling their products through E-Commerce Websites.

Their main goal to develop such a website while building an ecommerce website, is to bring traffic to their web portal or site. This is essential so that visitors are able to buy products from them. Designing an E-Commerce site that is aesthetically pleasing and easy to navigate, helps corporates to sell their products more effectively.

Some of the best e-commerce websites fail to please the audiences because they either do not provide them with a variety of products or the right gateways to make the payments. Therefore, designers of ecommerce websites are advised to use a layout and backend that supports both the features on their website layout. Verisign can be a great boost too as it makes the website more trustworthy.

That's all folks ;)

5 Rules for Social Media Optimization

SMO an abbreviation used for Social Media Optimization is a buzzword that has proven its explicit worth to the corporate world off late. Working on the “clique-through” notion, it is a web optimization approach that helps people spread their message to the specified segments. Yet, the trick behind optimization through social media can only be cracked by those who follow the essential rules of SMO!

The five golden rules behind Social Media Optimization:

1. Begin by increasing your linkability:
   Increasing your linkability should without fail be the most important and first priority for your website's social media optimization techniques. Don't ever make the mistake of leaving your static website rarely updated. It would make it a useless storefront without any increase in traffic or serving its' desired sales purpose. Add Blogs, whitepapers, thought pieces or even aggregate existing content to increase the linkability of your content.
   
   
2. Couple it with easy bookmarking and tagging:
   One way to enhance tagging of your pages through SMO, is to provide readers with content features such as quick buttons that enable them to add your web pages to sites like del.icio.us. Better off, add a list of relevant tags or even suggested notes for the given links. This would make tagging of your pages easier. Make sure to tag your pages on social bookmarking sites popularly used as well.
   
   
3. Reward ping-back links:
   The barometer of your blogs success is the number of ping-back or inbound links that they receive. Inbound links would paramount to an indefinite rise in the overall raking and search result of your web pages. However, in order to encourage such ping-backs you would need to provide clear rewards. For such web optimization, you can list the recently linked blogs on your website, so that it acts as a visibility reward for those who have linked to your content.
   
   
4. Become a resource for the user:
   Becoming a user resource regardless of it being of no help to you would ensure that you add social media value to the users. Try including the outbound links that would navigate the users to their exactly required content. Even if you have to link to your competitors you still stand to gain as the first source of information. If deployed correctly, folks would feel obliged to link to your site and tag it as helpful or even the ultimate guide available in that space. This would add up to your increased visibility in relevant search engine results.
   
   
5. Encourage Mashup:
   Todays WWW based world relies more on co-creation than on originality. Those who are open towards letting others use their content get paid in terms of a fueled growth. Syndicate your content through RSS. Such mashup would drive traffic and further augment your content.

Remember, once you implement all these simple concepts that lay behind Social Media Optimization, you can ensure that your site would more regularly linked to, get a better visibility through social media searches over search engines and get included more frequently on relevant blogs, vblogs and podcasts.

Direct Mailers: The New Funda of Direct Mail Advertising

Hello hello!! I am back to enlighten you all with my in depth knowledge about mailer designs ;) I hope by now you know and understand that the direct marketing technique is no longer constrained to just brochures and flyers. Direct mail advertising has now taken face of mailers, through bulk emailer software that sends thousands of corporate mailer and flyer advertising collateral to the prospective clients within minutes!! Surprised.. Don’t be! There’s lot to learn. Read On…

There are numerous kinds of direct mailer services that you can opt for. Let me hint you about a few :)

If you wish to reach your targeted audience through print media then mailer brochures, mailer flyers or direct mailers would be perfect for you.

Else, if you wish to reach your clientele the hi-tech way, then a corporate mailer or emailer would do just the job for you. For such mailers it would be best for you to go for the bulk emailer software (the one I mentioned before) or you can send specific direct mailers through email to your product specific customers as well (which would be a more tedious task).

However, all I have to say is that whichever one mode you opt for you must remember that your direct mailer design and content would decide the fate of your sale. So, before you start circulating your mailer designs, make sure that your mailer designing and its text is in congruence with your products and the requirements of your clients. Only then would you be able to make the most out of your mailer design. All the best.

I’ll be back!! :)

Print Media Advertising: Is It Dead??

What is this that I heard?? Print Media is dying?!? Excuse me, give me a break. This ain’t gonna happen in the near future, I can bet you on that!!!

I confess, that I am not much of a Newspaper girl myself; but then again, none of my days go by without checking out the print media advertising folded away neatly in the inner pages of the newspapers and magazines. That’s the power of print ads. Yes, I am an Internet person too much like you, and need I prove it: blogging here, am I not ;)

But as far as print advertising is concerned I safely state that they become thirst quenchers, in fact, I would say, printed media is much more interesting than the newspaper itself for even people like me :D

Print media has always been one of the most flourishing industries of the day. Few of the advantages advertising through print media tags to itself is that it is the most effective medium that reaches the masses. I for one know that my folks, all those of their age, younger or older love to bite on the news pieces in newspapers and magazines with their morning tea or breakfast. So, obviously, print advertising becomes a part of their daily routine as well!

You see, the point I am trying to make out here is that the advantages of print media outnumber any other forms of advertisement just about any day! Be it newspapers, magazines or even direct mailers and flyers, print advertising has been able to provide readers with a plethora of options for advertisers to reach a varied bracket of audiences for decades now.

For all the bustle that goes around the Internet, I would still say that print ads still make more sense to the gentry. I mean, if you were to buy a set of clothes you would not prefer to browse through the WWW for that, now would you? Unless you are addicted to the Internet for everything, as a normal procedure you would simply take out the daily newspaper or magazine and look for the best possible offers available through print advertising.

And of course another great advantages of print media that I just LOVE are the free coupons that we get with magazines. Aren’t they just adorable. Discount or free trials, I treasure each one of the print media advertising coupons attached to magazines. I swear. :-o

In the end all I would like to say is that Print Media is not at all dead. It is here to stay… Now and Forever!!


That’s all folks :P